Just wanted to defend the term "Software Factory" for a second.

First, the caveats:

It's bullshit. It sounds fancier than it really is.

It's a bandwagon. People are using it to get you and their VC's hyped.

But it's also referring to a real change.

Earlier this year, most SOTA teams were using agents to work on the product. Shipping features, fixing bugs.

But now, they're building automations to help agents work on the product for them. They've moved up a layer.

What do we call the thing they're building? Loops? Workflows? Some other generic label?

"Software Factory" is as good a term as any other.

- "We're not working on the product, we're working on the factory that builds the product."
- "We're not product engineers, we're factory engineers."

I like it. I'll continue using it.